Book Review: Financing Your Business Made Easy
July 18, 2007 by Elizabeth Potts Weinstein
Need money to start your business, or take it to the next level?
Financing Your Business Made Easy by Ralph Alterowitz and Jon Zonderman is an excellent overview of how small business owners can get money to start or grow their business.
Unlike many financing books, this book does not assume you are going for venture capital or to go public — frankly, few of us are in that league (nor do we want to be). But this book gives a great overview of all the ways to finance your business, including personal savings, SBA loans, credit cards, bootstrapping, factoring, and getting friends and family as investors.
Pros:
- Covers financing both from a start-up and a growing business perspective.
- Gives advice about getting a few thousand dollars, all the way up to millions.
- Gives financial and practical advice, such as dealing with family and friends as investors.
Cons:
- The Law Firm criteria is helpful for the VC and IPO people, but not for the solo-preneur or micro-preneur.
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